Gucci Leaves the City Behind for SS25

Gucci Leaves the City Behind for SS25

photo: hypebeast.com

Sabato de Sarno brings Gucci back to Milan for SS25, emphasizing upgraded classics and brand icons.

The collection, showcased at Triennale di Milano, features relaxed silhouettes and lighthearted tones, encapsulating a sense of liberation. Highlights include muted green leather overcoats, versatile net polo shirts, sequinned florals, and minimalistic leather tops. Gucci’s Horsebit hardware and cub3d sneakers also feature prominently.

A-list celebrities, including Paul Mescal and Serena Williams, attended the show, reflecting the brand's enduring appeal. 

Prada Men’s Liberates the Spirit with Spring/Summer 2025

photo: whitewall.art

Prada Men's SS25 collection, designed by Miuccia Prada and Raf Simons, debuted at the Fondazione Prada in Milan, presenting a vibrant and dynamic show titled "Closer".

The runway featured colorful garments in pink, yellow, green, and blue, symbolizing human connection and vitality. The collection combined simplistic appearances with intricate details, including wired collars and hems for fluid movement.

Highlights included toffee-hued jumpsuits, vintage-inspired low-slung trousers, tasseled loafers, graphic pink zippers, and Bernard Buffet paintings on concert tees. Accessories like mirrored sunglasses and metal-toe loafers completed this futuristic yet nostalgic ensemble.

The Vintage Charm of The New Baracuta x Needles Capsule

photo: nssmag.com

Needles and Baracuta have collaborated again to create a unique collection featuring American military styles in Japanese fabrics, consisting of a jacquard G9 jacket, trousers, and a hunting hat.

This marks Baracuta's first presentation of a lorry suit concept with the iconic Harrington G9 jacket. The collection blends Baracuta's British heritage and Fraser Tartan with Needles' modern Japanese aesthetics, emphasizing vibrant colors and intricate patterns.

The pieces feature details like the Needles butterfly logo, pressed pleats, and unique jacquard designs, combining English elegance with urban sportswear influences. The campaign highlights the G9 Jacquard jacket's fusion of vintage and contemporary styles.

 

Hed Mayner SS25 Spearheads Bold and Dramatized Menswear

photo: hypebeast.com

Hed Mayner's Spring/Summer 2025 collection breaks new ground at Paris Fashion Week, enhancing his dramatic menswear with innovative textiles, prints, and patterns.

The 32-look collection features collarless bomber jackets in lightweight linens, exaggerated leather button-downs, and broad-shouldered pinstriped suits. Highlights include crinkled fabrics, oversized Canadian tuxedos, and deconstructed peacoats.

The show also unveiled another Reebok collaboration with enlarged tracksuits and training-inspired footwear. The collection balances Mayner's bold signature style with fresh, avant-garde elements.